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MICHELA O’CONNOR ABRAMS JOINS THE GREEN HIVE BOARD

President and Publisher of Dwell to Serve as Advisor

HERMOSA BEACH, CA (December 23, 2008) – The Green Hive announced today that Michela O’Connor Abrams president and publisher of Dwell, has been named to The Green Hive board of advisors. Dwell, a noted design and architecture media brand, has long been know for promoting architecture projects that are sustainable in terms of their ecological footprint and timeless design. The company has won more than 40 industry awards since it was launched eight years ago. A National Magazine Award winner in 2005, Dwell was named to the Adweek Hot List and Advertising age A-List in 2006 and 2007.

“Michela is a strong leader and brings incredible depth of experience and contacts from within the sustainability business,” said Kris Kimble, CEO, The Green Hive http://www.TheGreenHive.com. “We look forward to the benefits her insights and experience will bring as a member of our board of advisors.”

“Anyone who has delved into building their own home using sustainable, environmentally friendly products and finishes knows the difficulty of the task,” said Michela O’Connor Abrams, president and publisher of Dwell. “The Green Hive fills a void in today’s marketplace for those seeking knowledge and access to green products and practices.”

Michela joined Dwell in 2002 and is responsible for developing and executing all of the company’s long-term growth strategies and for launching new brand initiatives. She has over 20 years of experience in publishing, trade show management, Internet strategies, online branding and strategic business development. Michela has held executive positions at Imagine Media, IDG, Ziff-Davis and McGraw-Hill and holds a B.S. degree in Journalism from California Polytechnic University at San Luis Obispo.

About The Green Hive
The Green Hive is committed to advancing the movement of sustainable design and building practices in an integrated marketplace promoting community interaction, education, products and a green lifestyle. For more information contact Kande Hall at Kande@GrabinerHall.com 310.364.1100 ex106, or visit http://www.thegreenhive.com

About Dwell
Dwell was created to expand perceptions of the word “home” and champion an aesthetic in design that is modern, idea-driven and sensitive to social and physical surroundings. Their inherent passion for “bringing good design to everyone” has added fresh dimension to what it means to be At Home in the Modern World. Dwell® is a registered trademark of Dwell, LLC.

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